Update: 19.12.2023
Last week: 49 week 2023 (04.12.2023 - 10.12.2023)
Last full month: November 2023
| Time period | Volume, packs | Change, % | MS Volume | Change, p.p. | Value, rur | Change, % | MS Value | Change, p.p. | Cat. Volume Change, % |
|---|---|---|---|---|---|---|---|---|---|
| AMBENE BIO | |||||||||
| WoW | 7 775 | 1.5% | 10.5% | 0.5 | 16 421 750 | 1.8% | 8.9% | 0.3 | -3.3% |
| MoM | 37 231 | 4.3% | 10.4% | 1 | 76 068 182 | 6.0% | 8.8% | 0.8 | -5.6% |
| YTD | 320 656 | 40.3% | 9.1% | 2.1 | 613 679 897 | 46.3% | 7.7% | 1.6 | 8.3% |
| MAT | 337 999 | 42.8% | 9.1% | 2.1 | 644 886 587 | 48.9% | 7.7% | 1.7 | 9.8% |
| BRAINMAX | |||||||||
| WoW | 1 219 | -14.0% | NA | NA | 4 401 602 | -16.7% | NA | NA | NA |
| MoM | 5 418 | 2.9% | 100.0% | 0 | 19 305 606 | 5.2% | 100.0% | 0 | 2.9% |
| YTD | 43 011 | 405.6% | NA | NA | 148 218 523 | 441.8% | NA | NA | NA |
| MAT | 44 691 | 425.3% | NA | NA | 153 628 510 | 461.5% | NA | NA | NA |
| GOLDLINE PLUS | |||||||||
| WoW | 14 055 | -1.5% | 46.3% | -0.1 | 44 427 691 | -1.9% | 39.2% | -0.4 | -1.2% |
| MoM | 65 000 | -4.5% | 45.9% | -0.5 | 204 505 655 | -6.1% | 39.4% | -0.9 | -3.4% |
| YTD | 826 883 | 28.9% | 44.9% | 2.7 | 2 553 305 582 | 36.0% | 39.7% | 3.4 | 21.2% |
| MAT | 862 516 | 30.3% | 44.8% | 2.8 | 2 655 852 833 | 37.0% | 39.6% | 3.5 | 22.2% |
| MODELAX-N | |||||||||
| WoW | 22 963 | 5.8% | 16.4% | -0.5 | 8 455 153 | 5.6% | 9.3% | -0.1 | 9.0% |
| MoM | 114 029 | 5.7% | 19.7% | 0.6 | 40 404 430 | 9.5% | 10.9% | 0.3 | 2.3% |
| YTD | 1 101 508 | 247.7% | 18.8% | 12.7 | 357 749 947 | 233.1% | 10.4% | 7 | 13.2% |
| MAT | 1 146 072 | 261.7% | 18.5% | 12.7 | 372 776 243 | 247.0% | 10.3% | 7.1 | 13.0% |
| REDUXIN | |||||||||
| WoW | 9 464 | -1.9% | 31.2% | -0.2 | 48 934 476 | -0.6% | 43.1% | 0.2 | -1.2% |
| MoM | 44 665 | -3.0% | 31.5% | 0.1 | 221 026 380 | -2.9% | 42.5% | 0.5 | -3.4% |
| YTD | 609 366 | 6.1% | 33.1% | -4.7 | 2 725 747 873 | 10.6% | 42.4% | -5.3 | 21.2% |
| MAT | 636 862 | 6.7% | 33.1% | -4.8 | 2 834 466 194 | 10.3% | 42.3% | -5.6 | 22.2% |
| REDUXIN FORTE | |||||||||
| WoW | 2 670 | -1.0% | 8.8% | 0 | 11 407 538 | 0.2% | 10.1% | 0.1 | -1.2% |
| MoM | 13 557 | -0.9% | 9.6% | 0.2 | 55 321 498 | -1.3% | 10.6% | 0.3 | -3.4% |
| YTD | 157 496 | 41.7% | 8.5% | 1.2 | 615 614 584 | 46.2% | 9.6% | 1.4 | 21.2% |
| MAT | 165 072 | 43.5% | 8.6% | 1.3 | 644 564 424 | 48.1% | 9.6% | 1.5 | 22.2% |
| Brand | Volume, packs | Change, % | MS Volume | Change, p.p. | Value, rur | Change, % | MS Value | Change, p.p. | Cat. Volume Change, % |
|---|---|---|---|---|---|---|---|---|---|
| AMBENE BIO | 320 656 | 40.3% | 9.1% | 2.1 | 613 679 897 | 46.3% | 7.7% | 1.6 | 8.3% |
| BRAINMAX | 43 011 | 405.6% | NA | NA | 148 218 523 | 441.8% | NA | NA | NA |
| GOLDLINE PLUS | 826 883 | 28.9% | 44.9% | 2.7 | 2 553 305 582 | 36.0% | 39.7% | 3.4 | 21.2% |
| MODELAX-N | 1 101 508 | 247.7% | 18.8% | 12.7 | 357 749 947 | 233.1% | 10.4% | 7 | 13.2% |
| REDUXIN CAPS | 609 366 | 6.1% | 33.1% | -4.7 | 2 725 747 873 | 10.6% | 42.4% | -5.3 | 21.2% |
| REDUXIN FORTE | 157 496 | 41.7% | 8.5% | 1.2 | 615 614 584 | 46.2% | 9.6% | 1.4 | 21.2% |
| Brand | Volume, packs | Change, % | MS Volume | Change, p.p. | Value, rur | Change, % | MS Value | Change, p.p. | Cat. Volume Change, % |
|---|---|---|---|---|---|---|---|---|---|
| AMBENE BIO | 337 999 | 42.8% | 9.1% | 2.1 | 644 886 587 | 48.9% | 7.7% | 1.7 | 9.8% |
| BRAINMAX | 44 691 | 425.3% | NA | NA | 153 628 510 | 461.5% | NA | NA | NA |
| GOLDLINE PLUS | 862 516 | 30.3% | 44.8% | 2.8 | 2 655 852 833 | 37.0% | 39.6% | 3.5 | 22.2% |
| MODELAX-N | 1 146 072 | 261.7% | 18.5% | 12.7 | 372 776 243 | 247.0% | 10.3% | 7.1 | 13.0% |
| REDUXIN CAPS | 636 862 | 6.7% | 33.1% | -4.8 | 2 834 466 194 | 10.3% | 42.3% | -5.6 | 22.2% |
| REDUXIN FORTE | 165 072 | 43.5% | 8.6% | 1.3 | 644 564 424 | 48.1% | 9.6% | 1.5 | 22.2% |
| Brand | Volume, packs | Change, % | MS Volume | Change, p.p. | Value, rur | Change, % | MS Value | Change, p.p. | Cat. Volume Change, % |
|---|---|---|---|---|---|---|---|---|---|
| AMBENE BIO | 7 775 | 1.5% | 10.5% | 0.5 | 16 421 750 | 1.8% | 8.9% | 0.3 | -3.3% |
| BRAINMAX | 1 219 | -14.0% | NA | NA | 4 401 602 | -16.7% | NA | NA | NA |
| GOLDLINE PLUS | 14 055 | -1.5% | 46.3% | -0.1 | 44 427 691 | -1.9% | 39.2% | -0.4 | -1.2% |
| MODELAX-N | 22 963 | 5.8% | 16.4% | -0.5 | 8 455 153 | 5.6% | 9.3% | -0.1 | 9.0% |
| REDUXIN CAPS | 9 464 | -1.9% | 31.2% | -0.2 | 48 934 476 | -0.6% | 43.1% | 0.2 | -1.2% |
| REDUXIN FORTE | 2 670 | -1.0% | 8.8% | 0 | 11 407 538 | 0.2% | 10.1% | 0.1 | -1.2% |
| Brand | Volume, packs | Change, % | MS Volume | Change, p.p. | Value, rur | Change, % | MS Value | Change, p.p. | Cat. Volume Change, % |
|---|---|---|---|---|---|---|---|---|---|
| AMBENE BIO | 37 231 | 4.3% | 10.4% | 1 | 76 068 182 | 6.0% | 8.8% | 0.8 | -5.6% |
| BRAINMAX | 5 418 | 2.9% | 100.0% | 0 | 19 305 606 | 5.2% | 100.0% | 0 | 2.9% |
| GOLDLINE PLUS | 65 000 | -4.5% | 45.9% | -0.5 | 204 505 655 | -6.1% | 39.4% | -0.9 | -3.4% |
| MODELAX-N | 114 029 | 5.7% | 19.7% | 0.6 | 40 404 430 | 9.5% | 10.9% | 0.3 | 2.3% |
| REDUXIN CAPS | 44 665 | -3.0% | 31.5% | 0.1 | 221 026 380 | -2.9% | 42.5% | 0.5 | -3.4% |
| REDUXIN FORTE | 13 557 | -0.9% | 9.6% | 0.2 | 55 321 498 | -1.3% | 10.6% | 0.3 | -3.4% |
ОБОЗНАЧЕНИЯ
WoW - Week Over Week - показатели для сравнения результатов текущей и предыдущей недели
MoM - Month Over Month - показатели для сравнения результатов последнего полного месяца и предыдущего полного месяца
YTD - Year to Date - показатели для сравнения результатов за период времени, начинающийся с первого дня текущего календарного года до текущей даты с результатами за сопоставимый период прошлого года
MAT - Moving Annual Total - показатели для сравнения результатов за период 12 месяцев, с датой окончания на последней доступной неделе, с результатами за сопоставимый период прошлого года
MS - Market Share - Доля рынка = (Продажи бренда / Продажи категории)*100%
Change, % = (Продажи бренда за последний период / Продажи бренда за предыдущий период - 1)*100%
Change, p.p. = Доля бренда на рынке за последний период - Доля бренда на рынке за предыдущий период (выражается в процентных пунктах)
Cat. Volume Change, % = (Продажи категории в упаковках за последний период / Продажи категории в упаковках за предыдущий период - 1)*100%
Каждая категория собрана специально для каждого бренда и включает в себя бренд и его конкурентов
Список конкурентов можно найти в разделе "MS of competitors" в блоке каждого бренда
ABBREVIATIONS
WoW - Week Over Week - indicators for comparing the results of the current and previous week
MoM - Month Over Month - indicators for comparing the results of the* last full month* and previous full month
YTD - Year to Date - indicators for comparing the results of the period of time beginning the first day of the current calendar year up to the current date with the results of the comparable period last year
MAT - Moving Annual Total - indicators for comparing the results of the period, being 12 month period ending on the last week with the results of the comparable period last year
MS - Market Share - (Brand Sales / Category Sales)*100%
Change, % = (Brand Sales of the last period / Brand Sales of the previous period - 1)*100%
Change, p.p. = Brand Market Share of the last period - Brand Market Share of the previous period (expressed in percentage points)
Cat. Volume Change, % = (Category Sales in packs of the last period / Category Sales in packs of the previous period - 1)*100%
Each category is created specifically for each brand and includes the brand and its competitors
The list of competitors can be found in the subsection "MS of competitors" in sections for each brand
## [1] "MODELAX-N"
## [1] "MODELAX-N SOL RECTAL USE 5 ML #2"
## [1] "MODELAX-N SOL RECTAL USE 5 ML #4"
## [1] "MODELAX-N SOL RECTAL USE 5 ML #8"
## [1] "MODELAX-N"
## [1] "MODELAX-N SOL RECTAL USE 5 ML #2"
## [1] "MODELAX-N SOL RECTAL USE 5 ML #4"
## [1] "MODELAX-N SOL RECTAL USE 5 ML #8"
## [1] "AMBENE BIO"
## [1] "AMBENE BIO SOL FOR INJ 1 ML #10"
## [1] "AMBENE BIO SOL FOR INJ 2 ML #5"
## [1] "AMBENE BIO"
## [1] "AMBENE BIO SOL FOR INJ 1 ML #10"
## [1] "AMBENE BIO SOL FOR INJ 2 ML #5"
## [1] "REDUXIN CAPS"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #10"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #30"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #60"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #60"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #60"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #30"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #60"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #90"
## [1] "REDUXIN CAPS"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #10"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #30"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #60"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #90"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #10"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #30"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #60"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #90"
## [1] "REDUXIN FORTE"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #30"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #60"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #90"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #90"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #90"
## [1] "REDUXIN FORTE TABS 850 MG + 10 MG #90"
## [1] "REDUXIN FORTE"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #30"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #60"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #90"
## [1] "REDUXIN FORTE TABS 850 MG + 10 MG #30"
## [1] "REDUXIN FORTE TABS 850 MG + 10 MG #60"
## [1] "REDUXIN FORTE TABS 850 MG + 10 MG #90"
## [1] "GOLDLINE PLUS"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #10"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #30"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #60"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #60"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #60"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #30"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #60"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #90"
## [1] "GOLDLINE PLUS"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #10"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #30"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #60"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #90"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #10"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #30"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #60"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #90"
## [1] "BRAINMAX SOL FOR INTRAVEN&INTRAMUSC INJ 100 MG/ML+100 MG/ML 2,5 ML #10"
## [1] "BRAINMAX CAPS 250 MG+250 MG #40"
## [1] "BRAINMAX CAPS 250 MG+250 MG #60"
## [1] "BRAINMAX SOL FOR INTRAVEN&INTRAMUSC INJ 100 MG/ML+100 MG/ML 2,5 ML #10"
## [1] "BRAINMAX SOL FOR INTRAVEN&INTRAMUSC INJ 100 MG/ML+100 MG/ML 5 ML #10"
## [1] "BRAINMAX"
## [1] "BRAINMAX CAPS 250 MG+250 MG #40"
## [1] "BRAINMAX CAPS 250 MG+250 MG #60"
## [1] "BRAINMAX SOL FOR INTRAVEN&INTRAMUSC INJ 100 MG/ML+100 MG/ML 2,5 ML #10"
## [1] "BRAINMAX SOL FOR INTRAVEN&INTRAMUSC INJ 100 MG/ML+100 MG/ML 5 ML #10"
[RUS] ОБОЗНАЧЕНИЯ
WoW - Week Over Week - показатели для сравнения результатов текущей и предыдущей недели
MoM - Month Over Month - показатели для сравнения результатов последнего полного месяца и предыдущего полного месяца
YTD - Year to Date - показатели для сравнения результатов за период времени, начинающийся с первого дня текущего календарного года до текущей даты с результатами за сопоставимый период прошлого года
MAT - Moving Annual Total - показатели для сравнения результатов за период 12 месяцев, с датой окончания на последней доступной неделе, с результатами за сопоставимый период прошлого года
MS - Market Share - Доля рынка = (Продажи бренда / Продажи категории)*100%
Change, % = (Продажи бренда за последний период / Продажи бренда за предыдущий период - 1)*100%
Change, p.p. = Доля бренда на рынке за последний период - Доля бренда на рынке за предыдущий период (выражается в процентных пунктах)
Cat. Volume Change, % = (Продажи категории в упаковках за последний период / Продажи категории в упаковках за предыдущий период - 1)*100%
Каждая категория собрана специально для каждого бренда и включает в себя бренд и его конкурентов
Список конкурентов можно найти в разделе "MS of competitors" в блоке каждого бренда
[ENG] ABBREVIATIONS
WoW - Week Over Week - indicators for comparing the results of the current and previous week
MoM - Month Over Month - indicators for comparing the results of the last full month and previous full month
YTD - Year to Date - indicators for comparing the results of the period of time beginning the first day of the current calendar year up to the current date with the results of the comparable period last year
MAT - Moving Annual Total - indicators for comparing the results of the period, being 12 month period ending on the last week with the results of the comparable period last year
MS - Market Share - (Brand Sales / Category Sales)*100%
Change, % = (Brand Sales of the last period / Brand Sales of the previous period - 1)*100%
Change, p.p. = Brand Market Share of the last period - Brand Market Share of the previous period (expressed in percentage points)
Cat. Volume Change, % = (Category Sales in packs of the last period / Category Sales in packs of the previous period - 1)*100%
Each category is created specifically for each brand and includes the brand and its competitors
The list of competitors can be found in the subsection "MS of competitors" in sections for each brand
DATA SOURCES:
DSM: Sales
Palomars: TRPs